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Starting at the end of February, if you desire to get free grocery delivery with Amazon Fresh, you’re going to have to acquire a great deal more things. Currently, for the Amazon Prime subscriber-only solution, you’ll get free delivery with orders over $35. But start February 28th, you just get free delivery for orders over $150, as kept in mind on this Amazon Fresh web page.

For completes reduced than that, you’ll have to pay a service charge that varies based upon how much you acquire. Orders in between $100 as well as $150 will certainly have a $3.95 delivery cost, orders in between $50 as well as $100 will certainly have a $6.95 cost, as well as orders under $50 will certainly have a $9.95 cost.

“We’re introducing a service fee on some Amazon Fresh delivery orders to help keep prices low in our online and physical grocery stores as we better cover grocery delivery costs and continue to enable offering a consistent, fast, and high-quality delivery experience,” Amazon representative Lara Hendrickson stated in a declarationto The Verge “We will continue to offer convenient two-hour delivery windows for all orders, and customers in some areas will be able to select a longer delivery window for a reduced fee.”

I do not rather acquire the reasoning concerning how the modification maintains costs reduced. Adding costs as well as placing free delivery better unreachable appears like it will inevitably make overall costs greater for consumers, as well as the adjustments include remarkable prices to a solution that currently calls for an Amazon Prime membership. Given that Prime lately ended up being a more costly recommendation also, these Amazon Fresh changes could be also harder for consumers to ingest. People do not appear pleased, based upon some tweets I have actually seen

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Amazon started alerting consumers of the modification on Friday.

Update January 27th, 4:33 PM ET: Added declaration from Amazon.

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